Bet365 Launches Daily Prize Matcher Promo in New Jersey and Pennsylvania
Online gaming operator Bet365 Casino has rolled out its latest free-to-play experience for New Jersey and Pennsylvania players: the Daily Prize Matcher promo. This game is designed to reward regular participation with various exclusive prizes redeemable every day.
Developed in partnership with Edinburgh-based game developer Incentive Games, Prize Matcher is now live through both the Sports and Casino sections of Bet365’s US platforms.
The launch marks another milestone for bet365 as it expands its gamified engagement strategy in regulated U.S. markets. The promotion is scheduled to run until July 28, 2025, resetting every Monday at 5:00 PM local time and offering players the chance to win prizes like Bonus Bets, Free Spins, Casino Bonuses, and even cash rewards of up to $2,000.
Daily Free-to-Play Format
Each day during the promotion, players can to their bet365 s and access the Prize Matcher game. Participants are presented with a 3x3 grid of tiles, where they can reveal three tiles per day. Matching symbols across the grid may unlock various prizes, and at the start of each week, the grid resets to provide fresh opportunities.
The game also features a rare Diamond symbol, which immediately awards a prize without needing a match.
- Up to $2,000 in cash
- Up to $100 in Bonus Bets
- Free Spins on selected slot games
- $10 Casino Bonuses
- Location: The game is accessible in NJ and PA
- Minimum Age: 21+
- Geo Restriction: Must be physically located in NJ & PA
Official Statements
Ahmed Baker, Chief Commercial Officer at Incentive Games, expressed enthusiasm about the launch:
Expanding Prize Matcher into New Jersey and Pennsylvania is a major milestone for Incentive Games and a testament to our strong partnership with bet365. We take pride in creating innovative, free-to-play experiences that enhance player engagement.
A spokesperson from bet365 added, “Once again, our partners at Incentive Games continue to raise the standard for innovation with the launch of Prize Matcher. We’re confident that our New Jersey and Pennsylvania customers will enjoy a fantastic free-to-play gaming experience.”
Promo Features & Key Info
The promotion runs weekly, beginning at 5:00 PM each Monday and ending the following Monday at 4:59 PM. Players can reveal three tiles each day, and unused daily reveals do not carry over.
Prizes are automatically credited, though some may take up to 72 hours.
Additional
- Bonus Bets: Must be claimed within 7 days, expire 7 days after being credited, and cannot be withdrawn directly.
- Spins: Valid on Book of Claddagh, Book of Sekhmet Deluxe, and Chamber of Alchemy. Each Spin is worth $0.10 and expires 7 days after claiming.
- $10 Casino Bonuses: Must be wagered once on eligible games (Sticky Stacked Fire 7s, Cash Eruption, Lightning Blaze) within 7 days. A $1 max bet applies per game round.
- Cash Prizes: Must be accepted within 7 days or will be removed.
Bet365 Exploring New Free-To-Play Bonuses
This release continues bet365’s momentum in offering free-to-play experiences that drive engagement and retention. Incentive Games, known for combining game mechanics with behavioral psychology and data analysis, has positioned Prize Matcher as a strategic tool to increase daily active s in a competitive market.
The promotion also reinforces a growing trend among licensed US operators to integrate interactive, low-friction promotions that encourage consistent participation without requiring upfront deposits.
Responsible Play
Bet365 encourages responsible gameplay. The promotion is only available to those aged 21 and older. If you or someone you know has a gambling problem, help is available at 1-800-GAMBLER.
s should visit the Prize Matcher promo page on their local bet365 site for full and conditions.
