Sports Gambling Industry Update

Sports Gambling Industry Update: New Jersey Wants more Taxes

Another week, another group of sports gambling updates from around the US. Here's the latest information you need to know.

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    Key Highlights

    + New Jersey Taxes: A new bill introduced in New Jersey would increase the tax rate on sports gambling by nearly double to 25%.

    + Missouri Go Live: Missouri sets out its official go-live date for sports gambling, and it won't be in time for the start of the NFL season.

    +Alaska Warming Up To Sports Gambling: Legislation has been tabled in the Northernmost state to legalize sports gambling.

New Jersey Upping Tax Rate On Sports Gambling

Governor Phil Murphy tabled his budget for the 2026 fiscal year. Within it, the Governor proposes to raise the state's taxes to 25% from 13% on sports gambling revenues and 15% for online casinos.

The Garden State collected nearly $155 million in tax revenues from sports gambling in 2024, bumping the collection rate to 25% would return up to $274 million. A massive windfall for any state budget.

The budget has its detractors such as sportsbooks that don't want to see more of their revenues clawed back as well as Senators Burzichelli and Testa who've stated this tax increase is regressive: "A tax increase would negatively impact jobs, industry investment, and our New Jersey customers, and it could affect future revenue growth for the state."

Missouri Sets Date For Go Live

Missouri will launch online sports betting on December 1, 2025, the date set in the constitutional amendment.

Missourians had hope to start betting on sports much earlier, specifically when their beloved Kansas City Chiefs take to the gridiron for the start of the 2025 NFL season. Sadly, that won't come to .

The state's gaming commission has only started the license application process, which it expects to take until mid-September to complete.

Alaska Looks To Get Into The Game

On Friday, May 16, the Alaska legislature will hear Bill HB 145, sponsored by Representative David Nelson, the bill seeks to legalize mobile sports wagering.

Under the bill, no more than 10 mobile sports wagering licenses will be awarded. Each license and license renewal comes with a $100,000 price tag. Wanting experienced books to enter the market first, applicants must be active in at least three other US states to receive a license in Alaska. Books would pay a 20% tax on gross gaming revenues.

This isn't the first attempt to legalize sports betting in Alaska. Two previous bills had failed to even the first hurdle in the legislature, with conservatives pushing back against the measure.

However, the last sports gambling bill was introduced back in 2022, and with 40 states now having legalized the measure and collecting millions in tax revenues, perhaps Alaska is finally ready to .

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